Elaine Yu - Simply Chic Styling


Most of my clients are working women who live in New Jersey with their families and commute to the office in NYC. Sound familiar? If this is you, you've worked hard, climbed the career ladder, travel for business, deliver presentations to large audiences, and shuttle your kids to various sports practices on weekends. And you still make time for the occasional date night with your husband and girls night out with friends.

Shopping? Ha, who has time! You buy your clothes online using subscription services like Stitch Fix or MM.LaFleur and catalogs like Boden or J.Crew but the truth is, there are gaps in your wardrobe. For example, you have those two power dresses that make you feel badass at work but the rest of the time you feel frumpy. On weekends, you see cute sneakers on the soccer field sidelines so you throw on your gym shoes which are the right idea but feel slightly off. And you probably don't want to discuss what's happening in your bra and underwear drawer, right?

Familiar with these feelings? The style frustration, hate-my-wardrobe syndrome? Well, I can help fix that.

First, if this describes your lifestyle then let me start by saying that I admire you. The powerful woman who is commanding attention in her NYC office and managing a family life at home in NJ is my hero. That's you! And you're the reason I created my business because my philosophy is to help women like you look and feel confident everyday. You deserve it.

As you get your kids ready for back to school, I have a shopping list for you too. My top 10 wardrobe essentials for the female executive commuting to NYC:

1. The Power Dress

Ted Baker London "Wandee" D-Ring Colorblock Sheath Dress, $315 nordstrom.com

The dress that screams confidence when you put it on.

2. Comfortable Commuting Shoes

SARTO by Franco Sarto Palmer Loafer Slide in Natural Snake Print Leather, $110 nordstrom.com

Easy-to-wear mules for your morning commute in a 'goes with everything' fun snake print.

3. Killer Heels

Jimmy Choo Ballet Pink Crushed Velvet Closed Toe Pumps, $875 jimmychoo.com

Any dress or pant suit will do. Just throw on these beauties and your outfit is instantly elevated.

4. Tote Bag

Jimmy Choo Black Grainy Leather Tote Bag with Bottle Green Fox Fur, $4,995 jimmychoo.com

Say no to boring totes and make a statement! Carry your laptop and work essentials in this stunning leather, studded, fur trimmed tote.

5. Leather Jacket

IRO "Ashville" Leather Jacket, $1,201 nordstrom.com

If there's one item on this list that you must have, it's this soft-as-butter leather moto jacket by IRO. You'll feel badass every time you put it on - with a sheath dress to the office as your updated blazer or with jeans and a tee on weekends and date nights.

6. Dress Pants

Veronica Beard Adelaide Zipper Crop Pants in Army Green, $375 nordstrom.com

Nice thick waist band, cool zipper details and cropped length to showcase your fall booties.

7. Perfect Denim

DL1961 Premium Denim Margaux Instasculpt Ankle Skinny Jeans, $198 neimanmarcus.com

I'm loving this brand lately. Just the right amount of stretch and who doesn't want an 'instasculpt' tush?

8. Stylish Sneakers

Gucci Dublin GG Supreme Angry Cat Slip On Sneaker, $545 neimanmarcus.com

I don't know about you but sometimes, I just feel like I need to ROAR.

9. Printed Blouse

Sacai Velvet-trimmed Pleated Chiffon Blouse $1,090 net-a-porter.com

For those days when you don't know what to wear. Just throw on this blouse with black pants and pumps.

10. Carry On Suitcase

Away The Carry On in Sand, $225 awaytravel.com

I first read about this Away carry on in Entrepreneur magazine and bought one for our summer travels. It's stylish, lightweight, easy to use, and comes with a built in phone charger. I love mine.

This list is a good start and if you'd like some style assistance to get your wardrobe to the next level for fall, here are my two services that can help ease your style pain:

>> Style Overhaul

For the woman looking for a style assistant to take care of your in-season wardrobe from start to finish. Bras. Underwear. Shapewear. Socks. Tights. Earrings. Work. Casual. Nights out. Shoe repair. Tailoring.

This experience is like personal style therapy and will completely transform your wardrobe!

>> Sort, Shop & Style

For the woman looking to update 1-2 areas of your wardrobe. Perhaps your casual outfit game is killer but your professional clothes not so much? And you could use a few pieces to update your date night outfits so you feel fresh for the new season? This package is for you.

Questions? I'd love to hear from you!

phone: 917-912-5376

email: elaine@simplychicstyling.com

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